Lottery is a imprint of playing. Kerala Bid Lottery used to be began in the year 1967. The initiative used to be taken by the then Bid Finance Minister Sri. PK Kunchu. Within the course of that duration Kerala used to be tormented by acute unemployment. The choice of unemployed childhood before every thing of the third five year conception used to be above 1.3 million1. The shift from agriculture to industrial and industrial activities, the style for white collar jobs, the growth of service sector, insufficient develop in non tax earnings much like ardour, dividend and earnings, elevated public expenditure etc. had been the components that led the finance minister to have confidence a supplementary source of earnings for the speak.
Thus lottery used to be basically for reducing employment and to a obvious extent for supporting the speak earnings. Lotteries had been generated by non-public agencies at that time. Later non-public lotteries had been banned. This day, easiest the speak govt conducts lottery. Concepts and guidelines for conducting lotteries had been framed and lotteries have develop to be smartly-liked affair now. At most modern it affords employment to bigger than 3 lakh of us and contributions, better than Rs. 10 crores a year to the speak govt by the use of earnings. Earnings tax deducted from the prize amount moreover involves crores of rupees. Above all, spruce amount is lying with the speak govt as undistributed prize.
Started as a monthly program Kerala Bid lottery is on the 2d having a median 5 attracts a week. The first prize dispensed in a draw has elevated from Rs. 50000 to Rs. 1 crore and even extra. Total sale of tickets has moreover elevated from Rs.75 lakhs to Rs.125 crores a year. Thus it’s felt that the lotteries play a critical characteristic in the life of Kerala of us.
But study students, teachers and coverage makers don’t have any longer attempted extraordinary on the subject. This study hole motivated the pupil to take hold of this topic. Examine predicament would possibly most seemingly perchance moreover be conscientiously identified and conceptualised easiest after a detailed literature analysis.
A secret agent amongst 300 samples had been manufactured from the diversified areas – southern central and northern. The districts of Thiruvananthapuram, Thrissur and Kannur had been selected at random for the reason and 100 samples from every district had been selected and studied to analyze the motives in the abet of shopping tickets and the abundance of faith the general public has in the Kerala Bid Lottery. A secret agent amongst 90 responses used to be manufactured from winners of spruce prize amounts to analyze the pattern of utilization of prize money.
A secret agent amongst 150 samples used to be moreover manufactured from the sellers of tickets to analyze the earnings earned by them from this process. The pattern sizes had been saved low thanks to the difficulties in getting the relevant team. The Director of Kerala Bid Lotteries, about a district lottery officers, about an extraordinarily spruce and in actuality exiguous sellers of tickets, the President of Kerala Lottery Brokers Affiliation (KLAA) etc. had been moreover contacted and interviewed for their opinions and attitudes referring to the Kerala Bid Lottery. Quiet data had been analyzed the usage of appropriate and relevant tactics.